Just as a gemstone or diamond appears different depending on the cut of the stone or the light in which it is viewed, so it is with the JewlZ creative design process. Our development team approaches each client, project or request as a unique, one-of-a kind opportunity to showcase your product or service in the most marketable light.
Each project we undertake entails four unique facets or phases of development: Communication – Collaboration – Creation – Implementation.
Communication:
During our first consultation, we’ll assess your needs, discuss your goals, budget and timeline for implementation. Our team will evaluate your target audience, current promotional materials and brand identity. This stage of the process gives us a general sense of you and your business, product or service.
Collaboration:
Active client participation and communication is an integral part of any project’s success. It is imperative to have input and feedback concerning promotional campaigns or marketing materials that you’ve utilized in the past. We’ll also consider your current market position, corporate identity and the look and feel of your brand.
Creation:
Our goal is to create an accurate representation of what you envision for your company image. Certainly, this phase of creative design will be similar whether JewlZ is designing a logo, website or brochure but the core elements remain the same. During the conceptual process we will utilize sketches, computer-aided graphics, screen shots and storyboards to help you visualize the final product and how it will improve your bottom line.
Implementation:
Once a design concept is chosen, the idea is refined and polished during the next phase of the process. Implementation is simply, production in action. If it’s a website we’ve created, the site will be thoroughly tested and evaluated with the end-user in mind.